Title: Côtes de Provence AOC: Analyzing the Competition and Differentiation Factors for Becoming the Champagne of Rosé Wines Marketing Strategies for Luxury Wine Brands: Implications for Moët Hennessy and the Global Landscape
This is our general project description: We are doing from the point of view of LVMH (Minuty, Chateau dEsclans, and Galoupet), as if we are working for them. I personally…